[New research] How Gen Z is redefining generosity

Double donations with Giving Cart

When given the option to make multiple gifts in a single checkout, many donors choose to do more–doubling the average donation amount.1

Product screen with cursor icon
Product screen with cursor icon

Unmatched insights for every nonprofit

$190M raised with Giving Cart
—and counting

Turn a single donation into multiple gifts. Giving Cart makes it easy for donors to support more of what they care about in one seamless transaction.

Product screen showing donation options

Invite bigger gifts

Campaigns using Giving Cart see average donation amounts more than 2X higher than campaigns without it.

Giving cadence selections

Let donors give their way

Give donors the option to give once, multiple times in one session, on a recurring basis, or all of the above.

Various fundraiser cards

Support multiple programs

Spotlight your greatest needs and empower donors to give directly to the causes they care most about.

Product UI showing user information

Show impact at every step

Keep impact front and center throughout the giving journey, from discovery and checkout to post-donation engagement.

Product screen showing donation options

Invite bigger gifts

Campaigns using Giving Cart see average donation amounts more than 2X higher than campaigns without it.

Giving cadence selections

Let donors give their way

Give donors the option to give once, multiple times in one session, on a recurring basis, or all of the above.

Various fundraiser cards

Support multiple programs

Spotlight your greatest needs and empower donors to give directly to the causes they care most about.

Product UI showing user information

Show impact at every step

Keep impact front and center throughout the giving journey, from discovery and checkout to post-donation engagement.

Giving Cart brings a tremendous benefit to our team by allowing us to make the most out of each donation without needing to repeatedly ask donors.

Alexa Nargi

Communications and Storytelling Manager, Hope for Haiti

Multiply every giving moment with Giving Cart

Campaigns using Giving Cart see average donation amounts more than 2X higher than campaigns without it.1

Annual campaign donors
Average gift size
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Potential annual lift

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Giving Cart enables multiple gifts in one streamlined checkout experience.

Frequently asked questions

  • How are other nonprofit organizations using Giving Cart?

    Nonprofits are using Giving Cart to create gift catalogs, hold virtual donation drives, invite multi-designation giving (or gifts to multiple designations at once), encourage recurring giving alongside one-time donations, and more.

  • When donors have more choice, does it mean my nonprofit has less control over the types of donations I collect?

    Not at all. Giving Cart puts your organization in control of the giving experience while giving donors more ways to support your mission.

    You choose which donation options to feature and how they’re presented—from recurring and one-time gifts to restricted funds and specific programs. For example, if increasing monthly giving is a priority, you can use impact tiles to showcase the tangible impact of recurring donations and encourage long-term support.
    For example, if you want to encourage more monthly donations, you can use impact tiles. This makes it easy to highlight how different recurring donation sizes create different levels of tangible impact.

  • Does Giving Cart enable the sale of merchandise?

    Giving Cart does not currently support tracking physical inventory or merchandise selling. We’re exploring these capabilities for the future.

  • Who has access to Giving Cart?

    Giving Cart is available to all GoFundMe Pro customers. Nonprofits can choose which campaigns they’d like to enable it for, giving teams flexibility over where and how they use it.

  • Can donors give to multiple program designations at once?

    Yes. Giving Cart makes it easy for donors to support multiple program designations in a single transaction. Donors can browse designations directly within the donation grid using expandable groups and built-in search, then add as many designations as they’d like to their gift.

  • Can donors give in multiple frequencies at once?

    Yes. Giving Cart allows donors to combine one-time and recurring gifts in a single checkout experience. This is especially helpful for nonprofits running a time-sensitive campaign while also inviting ongoing support, helping donors say “yes” to immediate impact and long-term giving.

  • Does using Giving Cart hurt conversion?

    No. We’ve seen no decrease in conversion rates on Giving Cart campaigns. The experience is designed to feel intuitive and frictionless, making it easy for donors to contribute multiple gifts without adding unnecessary complexity or drop-off risk.

  • Does Giving Cart take a lot of time or technical experience to set up?

    Not at all. With our intuitive no-code builder and ready-to-use templates, you can launch a beautifully branded Giving Cart campaign in minutes, no technical expertise required.

Get started with
Giving Cart

Learn how GoFundMe Pro’s Giving Cart helps nonprofits turn one donation into many, increase average gift size, and drive greater impact.

Request a demo
Product UI showing donation totals
Product UI showing donation totals